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Course Overview

The Diploma in Tourism Management program at MSU offers comprehensive training in tourism operations, marketing, and management. Students will gain in-depth knowledge of the tourism industry, including areas such as tourism planning, cultural and heritage tourism, customer service, and tour guide techniques. The program also includes an internship for hands-on industry experience. Additionally, students can select from language courses like Arabic, French, Mandarin, or Korean to enhance their global communication skills.

Curriculum

• Year 1:
  • Introduction to Tourism Industry
  • Tourism Geography
  • Tourism Marketing
  • Management for Service Industry
  • Customer Services in Hospitality
• Year 2:
  • Tourism Industry Management
  • Tour Guide Technique
  • Tourism Planning
  • Sustainable Tourism
  • Event Practices in Public Relations
• Year 3:
  • Tourism Marketing & Promotion
  • Tourism Business Development
  • Tourism Cultural and Heritage Preservation
  • Tourism Internship

Entry Requirements

• A pass in SPM with a minimum of three (3) credits in any subject, or its equivalent;
• A pass in Sijil Tinggi Persekolahan Malaysia (STPM) with a minimum of Grade C (GP 2.00) in any subject, or its equivalent;
• A pass in Sijil Tinggi Agama Malaysia (STAM) with a minimum grade of Maqbul in any subject, or its equivalent;
• A pass in SKM level 3 in a related field; OR A Certificate (Level 3, MQF) in a related field or its equivalent.

Career Prospects

Graduates can pursue careers as:

• Tourism Officers
• Tour Operators
• Tour Guides
• Event Planners
• Travel Agents
• Destination Marketing Specialists
• Hotel or Resort Management
• Sustainable Tourism Consultants