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Course Overview

This programme equips students with a solid foundation in business, coupled with specialised knowledge in international management and marketing. Graduates gain essential skills in leadership, negotiation, and global strategy formulation, enabling them to manage cross-border business operations and respond effectively to global market dynamics.

Curriculum

• Programme Duration: 3-year honours programme, 33 subjects including a graduation project
• Year 1 – 9 Compulsory Subjects:
  • ACC101 Financial Accounting 1
  • ACC103 Management Accounting 1
  • ECO101 Principles of Microeconomics
  • ECO102 Principles of Macroeconomics
  • ITC101 Information Technology for Business
  • LAW101 Business Law
  • MGT101 Principles of Management
  • MKT101 Principles of Marketing
  • QBM101 Business Statistics
• Year 2 & 3 – 15 Compulsory Subjects:
  • ECO203 International Economics
  • ECO204 International Trade
  • FIN201 Business Finance
  • FIN308 Multinational Corporate Finance
  • HRM201 Managing Human Resources
  • LAW305 International Business Law
  • MGT201 Organisational Behaviour
  • MGT203 Business Research
  • MGT212 Business Analytics for Decision Making
  • MGT301 Operations Management
  • MGT303 Corporate Policy & Strategy
  • MGT304 Strategic International Business Management
  • MGT305 Business Ethics & Social Responsibility
  • MKT302 Strategic Global Marketing
  • MGT400 Graduation Project
• Electives: Choose 3 electives (4-credit each) from Year 2 or 3 subjects
• Seminar (Career Skills): Mandatory non-credit seminars on:
  • Resolving Conflict
  • Negotiation
  • Interpersonal Dynamics
  • Team Building
• MPU Subjects (4 Compulsory):
  • MPU3183 Penghayatan Etika dan Peradaban or MPU3193 Falsafah dan Isu Semasa
  • MPU3143 Bahasa Melayu Komunikasi 2 (International Students)
  • MPU3213 Bahasa Kebangsaan A (for students without SPM BM credit)
  • MPU3373 A*Gen Careers in Malaysia & Beyond
  • MPU3412 Sports 2 or MPU3432 Event Management 2
• Assessment: Continuous assessment (40%) + Final exam (60%)

Entry Requirements

• Matriculation/Foundation or equivalent with minimum CGPA of 2.00
• Diploma (Level 4, MQF) with minimum CGPA of 2.00
• STPM with minimum Grade C (GP 2.0) in any TWO subjects
• Advanced Diploma (Level 5, MQF) with minimum CGPA of 2.00
• Sijil Tinggi Agama Malaysia (STAM) with minimum grade Jayyid
• DKM/DVM: Subject to Senate approval
• DLKM: Subject to Senate approval
• A-Level: 2 passes
• Senior Middle 3 (UEC): 5 B’s***
• CPU: 5 passes with minimum average of 50%
• Australian Matriculation: Aggregate 50% or ATAR 50
• Equivalent qualifications

** Must be supported with a pass in Mathematics, English, Sejarah and Bahasa Melayu at SPM level

*** Refer to Faculty for Mathematics and English requirement

English Requirement (International Students): IELTS 5.5 or equivalent

Career Prospects

Graduates of this programme are prepared for international careers across industries. Possible pathways include:

• Arbitrator
• Business Development Manager
• Data Scientist
• External Auditor
• Financial Trader
• Marketing Executive
• Human Resources Officer
• Supply Chain Manager
• Digital Marketer
• Management Consultant
• Public Relations Officer
• Recruitment Consultant

Study Abroad Pathway

HELP University has strong partnerships with many international universities. Our links extend to universities in Australia, UK, Ireland and New Zealand. Our bachelor’s degree students have the flexibility to plan for a 1+2 or 2+1 arrangements with many high-ranking universities that have collaborations with HELP University while our diploma students can plan for a 2+2 or 2+1 1?2 or even a 2+ 1?2+ 1 or 2+1+1 arrangements.