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Course Overview

The Bachelor of Design (Honours) in Graphic Design programme nurtures your design capabilities across a range of creative industry-relevant practices from commercial, education, to the environment, cultural, and communities. The programme focuses on graphical aspects of print, illustration and interactive design which contributes to the problem-solving challenges in any area of visual communication.

Throughout the programme, you will develop skills in design management, creative portfolio and design research. You will be managing a range of group and individual projects, in which you will demonstrate effective organisation and production of your work. Courses offered focus on moving you from broad-based learning to your own design research investigations, where you will focus on your specialism in preparation for your final year graduation showcase project.

The programme also encompasses a semester of industrial training as you will be attached to an established industry network, helping you to gain insights and skills you need as an industry-ready graduate. During your internship, you will further develop and enhance your portfolio needs, preparing for a better future career prospect.

Curriculum

• Basic Software Application for Designers
• Fundamentals of Design
• Colour Theory
• Drawing
• Introduction to Art
• Basic Photography
• Layout & Typography
• Illustration & Concept OR Fashion Design Illustration
• Print Design
• Digital Typography OR Batik Appreciation
• Design Thinking
• Information Graphics
• Packaging Design
• Painting Techniques OR Applied Photography
• Research For Arts & Design
• Corporate Identity & Branding
• Advertising & Design
• Digital Visualization
• Sales Promotion Design
• Sculpture OR Editorial Design
• Industrial Training
• Graphic Design Project Management
• Web Design & Production
• Publication Design
• Exhibition Management & Implementation
• Interactive Multimedia
• Graphic Design Project & Portfolio
• Design & Society
• Type in Motion OR Fashion Accessories
• Professional Practices for Designers

Language, Mata Pelajaran Pengajian Umum (MPU) and Co-curricular Courses:

• Bahasa Kebangsaan A, English for Tertiary Studies, Academic English, English for Career Preparation, Tamadun Islam dan Asia, Contemporary Malaysian Issues, Hubungan Etnik, Critical Thinking, *Co-curricular
• *Co-Curricular Courses can be taken in any semester of the study

Entry Requirements

Career Prospects

Graduates can be employed as:

• Educators
• Visualisers
• Illustrators
• Typographers
• Art Directors
• Photographers
• Brand Designers
• Signage Designers
• Graphic Designers
• Design Consultants
• In-House Designers
• Packaging Designers
• Web Page Designers
• Marketing Managers
• Interaction Designers
• General Merchandisers
• Instructional Designers
• Event Display Designers
• Communication Designers
• Sales Promotion Designers
• Advertising Agencies & Publishing Agencies